Hi, I’m Zara.

A marketing leader known for my creative prowess and scaling global brands across markets.

Campaign’s Faces to Watch 2023 and won 11 Cannes Lions awards, including Titanium. I’m also a media spokesperson for advertising and career advice.


Signature work

Selected work: TVC

LinkedIn: Emotional storytelling through a metaphor of a dead plant.

LinkedIn: Social impact and experiential activation to support young prison leavers

Virgin & LinkedIn: Cannes Lion award winning ‘Dyslexic Thinking'‘. PR and product-led campaign.

Virgin: Character-led campaign to disrupt the highly competitive digital entertainment category.

LinkedIn: first ever mass campaign to bring to life LinkedIn’s Premium paid-for-feature.

LinkedIn: Gen Z content series


Press about me

Campaign Faces to Watch

The Drum: Marketing Leader